Saturday 18 May 2013

Facebook Jail: Is It Real?

By Ken Acree


There is a great deal of controversy these days about the idea of Facebook Jail. Some people claim that it does not exist. The truth is that it most certainly does exist, even if Facebook does not technically call it jail. By whatever name you want to call it, the story is always the same. You need to STAY OUT!

But do you actually care? Maybe not. You may go through the rest of your life never giving a second thought to the matter. However, if you are one of the over 1 billion people on planet earth who enjoy the service, it would be a bummer to get dumped by the site. Even worse, if you are someone who markets a product online, Facebook may actually be critical to the success of your business.

Some people complain that putting users in "jail" is unfair. Worrying about whether it is fair or not is counterproductive. The fact remains that you better learn how to play by their rules if you want to continue to use the site.

So what can you do to avoid landing in this form of online purgatory? We will discuss three tips that will help to keep you in the clear. These are to act naturally, never spam, and learn to engage your audience.

There are way to many marketers attempting to find a short cut to success. One attempt they make is to jump on Facebook and try to friend everybody under the sun overnight. This is a big no-no and will bring out the ban hammer quickly. Be yourself. Friend your actual friends. Make friends with new people the old fashioned way...by interaction.

Don't give into the urge to send spam links. Nobody wants to read them. You will turn off the very people that you were trying to attract into the business and will be reported as a spammer.

Be engaging. Encourage audience participation at all times. Ask questions. When you do this you bank a lot of goodwill with the social sites. When you engage others you will develop a following. You will be viewed as a marketing leader rather than a spam artist.

Here's the final word. Be yourself. Take time to get to know people and build real relationships. You will not only avoid Facebook Jail, but will actually see your business thrive online.




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